The Tomorrowland Immersive Experience has officially opened its doors in Madrid

The Tomorrowland Immersive Experience has officially opened its doors in Madrid!

People from around the world came to discover Tomorrowland’s unique immersive audio-visual experience for all ages at the emblematic Movistar Arena (La Sala de Cristal) in the heart of Madrid.

Created and developed by the Tomorrowland and XR Music Hub teams (formed by Layers of Reality and Blanco y Negro Music), the Tomorrowland Immersive Experience offers guests a nearly 45-minute journey into the magical world of Tomorrowland, while exploring some of the most iconic themes in the history of the festival, including The Story of Planaxis, The Book of Wisdom, The Elixir of Life, and many more.

Designed for all audiences, the Tomorrowland Immersive Experience is set to become one of Madrid’s most popular attractions, giving visitors the chance to explore a breathtaking world of wonder, adventure and cutting-edge technology, where the stories behind the different Tomorrowland themes and worlds come to life.

Kicking off with a trip down memory lane through 20 years of Tomorrowland history, people will get the chance to get to know one of the world’s largest and most iconic festivals.

Afterwards, several digital installations allow visitors to explore some of Tomorrowland’s key features, values and objects, and get an initial glimpse of Tomorrowland’s DNA, before walking inside the other mythical realms of Tomorrowland for a unique and unprecedented VR experience.

At the end of the experience, guests can pass by the shop and discover a wide selection of different Tomorrowland items & gadgets.

Movistar Arena in Madrid is a multipurpose venue located in the center of Madrid, where musical, sports, and all types of events are held.

According to the ranking of the prestigious international magazine Pollstar, it is the 2nd venue in Europe and the 4th in the world in ticket sales, hosting nearly 2 million spectators who enjoy one of the 205 events held on average each year.